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Marketing Principles and Practices: A 2025 Playbook

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Marketing today goes far beyond selling—it’s about creating meaningful connections, adapting to change, and achieving lasting success in a competitive world. Whether you’re a...

Harnessing Business Research for Competitive Success

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Business research projects are the compass guiding organizations toward informed decisions and innovative strategies. With 2025 presenting unprecedented challenges and opportunities, businesses must refine...

Top 7 Socially Impactful Business Organizations of 2024

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The Top 7 Socially Impactful Business Organizations of 2024 celebrates companies that are not just shaping industries but also driving meaningful change. These organizations...

Beyond Profit: Business Success with Purpose

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The conventional business model, which is focused on increasing profits, is changing in a time of unparalleled globalization and technological innovation. Today’s forward-thinking entrepreneurs...

Social Entrepreneurship and Impact Investing: What I Think?

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The outdated business model that once prioritized profit above all else is rapidly giving way to a new paradigm, one that blends financial success...